BioAlex Butzbach is a Marketing Writer at Brafton. He studied Communications at Boston College, and after a brief stint teaching English in Japan, he entered the world of content marketing. When he isn't writing and researching, he can be found on a bike somewhere in Metro Boston.
The leader in social referral traffic may have hit its peak with users, but engagement and daily usage is on the rise, according to a study by Pew. Read More ›
New research shows that the more marketing videos that customers watch, the higher their average order value is. Read More ›
Two-thirds of brands plan on spending more on marketing technology in 2015 than they did in the previous year, according to a study by Conductor. Read More ›