BioKatherine Griwert is Brafton's Head of Marketing Content & Communications. She has covered SEO, social marketing and new media news for several years. Katherine has a degree in American Studies from Boston College, and her writing has been featured in a number of web publications.
What have we learned about 2014 content marketing, one month into the New Year? Link building is dead. Link earning is in. Read More ›
Webmaster tools gives a list of terms that drive page impressions and clicks, but marketers can’t revert to keyword-centric content culture. Read More ›
As 2013 comes to a close, it’s becoming clear marketers need to develop more strategic content marketing plans for 2014 success. Read More ›