BioLauren Kaye is a Marketing Editor at Brafton Inc. She studied creative and technical writing at Virginia Tech before pursuing the digital frontier and finding content marketing was the best place to put her passions to work. Lauren also writes creative short fiction, hikes in New England and appreciates a good book recommendation.
A Brafton client learned first-hand that content builds trust, and supports conversion opportunities coming from all channels. Read More ›
Marketers think they are content marketing masters, but a study finds there are still lessons they could stand to learn. Read More ›
Some studies show organic search is slowing, but that only makes content for SEO strategies even more important for being seen online. Read More ›