BioLauren Kaye is an Executive Marketing Writer at Brafton Inc. She studied creative and technical writing at Virginia Tech before discovering the digital frontier, with its emerging online-marketing scene, was the best arena to pursue her passions. When she's not helping companies reach their SEO goals, Lauren also writes creative short fiction, reads on the train and hikes in New England.
Pinterest is more than a place to share pictures. It’s also a place to drive profits, as one Brafton client demonstrated with its social media marketing strategy. Read More ›
It turns out smartphone users are more focused than we thought, and mobile video viewers are more likely to watch video content to completion. Read More ›
Marketers need to optimize their sites for local search because it’s where customers are looking for answers. Read More ›