The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Multichannel Marketing Vs Omnichannel: Definitions, Key Differences and Examples
They sound similar, but are they? Let’s dive into multichannel vs omnichannel marketing and discover what each approach is really about, and how you can know which might be the better option for you.
Should You Use the Google Ads Optimization Score? (Infographic)
When I’m not typing away creating marketing content, you can often find me mashing keys while playing video games. Whether I’m surviving the night in Minecraft or fending off enemies in Skyrim, I’m almost always checking my health bar to see whether I should stand my ground or flee to fight another day. While the… Read more »
Oscar Franco on Record: Smells Like Team Spirit
With years of project management experience under his belt, dive into the world of Oscar Franco as we walk down memory lane to uncover his professional success.
Content People: Career Paths, Brand Strategies and the Secret To Good Sales
Kelli Corney has always let creativity be her guide. Along with Content People’s creator and host, Meredith Farley, Kelli talks about her career path, what she’s learned about being creative and why that approach is helping her inform brands and marketing strategies.
The True Value of Content in Advertising (Plus 4 Examples)
Content in advertising is an essential part of growing your customer acquisition. Here, we explain where the worlds converge and the types of content marketing you can use.
Do You Have a Content Repurposing Workflow? Well, You Better (Infographic)
Content has value well beyond the day you push ‘publish.’ Learn how to structure a content repurposing workflow to make the most of your content marketing.
Why We Love the HubSpot Signature Generator & How to Use It
Elevate your email game with the HubSpot email signature generator — a free-to-use tool with professional templates for your business.
Your Local SEO Checklist to Boost Search Engine Rank (Infographic)
Following this local SEO checklist will help you avoid common mistakes and ensure that your website is optimized for maximum visibility.
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