http://www.brafton.com/ All the latest news from www.brafton.com Copyright 2006 Adfero Ltd. Adfero RSS http://www.brafton.com/Images/logo_small.gif http://www.brafton.com/ http://www.brafton.com/industry-news/twitter-announces-proprietary-link-shortener-as-response-malicious-urls-$1364657.htm http://www.brafton.com/industry-news/twitter-announces-proprietary-link-shortener-as-response-malicious-urls-$1364657.htm As cyber criminals take advantage of popular link condensing services like bit.ly and is.gd to disguise their malicious content, Twitter has responded with a link shortener of its own, which will scan the real destination of shorthand links for malicious content. Wed, 10 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/google-announces-apps-marketplace-businesses-$1364658.htm http://www.brafton.com/industry-news/google-announces-apps-marketplace-businesses-$1364658.htm Search giant Google launched its new Google Apps Marketplace service at its Campfire One developer event, as part of a further push into the world of cloud computing. Wed, 10 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/a-little-knowledge-can-be-dangerous-thing-looking-out-overactive-seo-$1364469.htm http://www.brafton.com/industry-news/a-little-knowledge-can-be-dangerous-thing-looking-out-overactive-seo-$1364469.htm While search engine optimization (SEO) best practices are powerful tools for improving a website's online profile, Search Engine Watch's Eric Enge warns that applying them in an overly enthusiastic way can actually do more harm than good. Tue, 09 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/report-google-will-test-tv-search-engine-$1364468.htm http://www.brafton.com/industry-news/report-google-will-test-tv-search-engine-$1364468.htm Google is planning to partner with satellite TV provider Dish Network to test a search service for TV shows, according to anonymous sources quoted in the Wall Street Journal. Tue, 09 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/mobile-seo-wars-heat-up-as-t-mobile-drops-yahoo-google-$1364265.htm http://www.brafton.com/industry-news/mobile-seo-wars-heat-up-as-t-mobile-drops-yahoo-google-$1364265.htm The battle to control the field of mobile search engine optimization (SEO) continued late last week, as telecom provider T-Mobile announced that it would replace Yahoo with Google as the default search on its main online portal. Mon, 08 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/google-considers-new-academic-search-engine-$1364266.htm http://www.brafton.com/industry-news/google-considers-new-academic-search-engine-$1364266.htm Peter Norvig, Google's director of research, says that the company is mulling a change in the company's role in academia - from that of quick-and-dirty answer finder to a more "curriculum-based" research tool, according to CNET. Mon, 08 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/google-s-starred-search-feature-not-going-down-well-with-some-users-$1363872.htm http://www.brafton.com/industry-news/google-s-starred-search-feature-not-going-down-well-with-some-users-$1363872.htm The constant flow of new features for Google's search engine means, inevitably, that some of them will be notable flops. The latest effort to personalize the company's search results appears to be one of those, according to some experts. Fri, 05 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/flash-meet-pan-study-shows-real-time-search-results-frequently-ignored-$1363873.htm http://www.brafton.com/industry-news/flash-meet-pan-study-shows-real-time-search-results-frequently-ignored-$1363873.htm Real-time search results may be less useful to search engine optimization (SEO) efforts than previously believed, according to the results of a study conducted by online marketing firm OneUpWeb. Fri, 05 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/chinese-web-controls-are-trade-issue-google-says-$1363717.htm http://www.brafton.com/industry-news/chinese-web-controls-are-trade-issue-google-says-$1363717.htm Testifying on Capitol Hill before the Senate Judiciary Committee, Google deputy general counsel Nicole Wong said that web censorship in China is a barrier to international trade, and that the U.S. government should register its disapproval of such policies with the World Trade Organization. Thu, 04 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/seo-experts-say-2010-time-get-back-basics--$1363716.htm http://www.brafton.com/industry-news/seo-experts-say-2010-time-get-back-basics--$1363716.htm Although the field of search engine optimization (SEO) is a constantly changing one, experts like MediaPost's Rob Garner say that SEO practitioners should take some time to brush up on the fundamentals. Thu, 04 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/at-t-boots-google-search-from-android-phones-$1363543.htm http://www.brafton.com/industry-news/at-t-boots-google-search-from-android-phones-$1363543.htm The first Android-powered phone to be released for AT&T's wireless network - Motorola's Backflip - will have Yahoo as its default search engine, rather than Google, making for different mobile search engine optimization (SEO) priorities. Wed, 03 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/ballmer-google-s-search-leadership-product-getting-there-first-$1363544.htm http://www.brafton.com/industry-news/ballmer-google-s-search-leadership-product-getting-there-first-$1363544.htm Microsoft CEO Steve Ballmer, speaking at the SMX West conference in Santa Clara on Tuesday, told the audience that "the No. 1 thing that Google benefits from in search is they did it right first. We started later. There's a value to incumbency." Wed, 03 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/king-a-month-topeka-kansas-temporarily-change-name-google-$1363301.htm http://www.brafton.com/industry-news/king-a-month-topeka-kansas-temporarily-change-name-google-$1363301.htm The city of Topeka, Kansas will rename itself Google, Kansas for the month of March, in an effort to persuade the company to locate its test of an ultra-fast fiber optic network there. Tue, 02 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/study-online-media-overtake-newspapers-$1363302.htm http://www.brafton.com/industry-news/study-online-media-overtake-newspapers-$1363302.htm Newspapers are now a less popular way of keeping up with current events than the internet, according to the results of a study released this week by the Pew Research Center. Tue, 02 Mar 2010 00:00:00 +0000 http://www.brafton.com/industry-news/news-corp-head-said-be-considering-lawsuit-against-google-$1363116.htm http://www.brafton.com/industry-news/news-corp-head-said-be-considering-lawsuit-against-google-$1363116.htm Media mogul and outspoken Google critic Rupert Murdoch seemed to be hinting, in a recent interview with New York Magazine, that he was considering a lawsuit against the search giant if it did not stop indexing content he owns. Mon, 01 Mar 2010 00:00:00 +0000