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US adoption of 3G mobile devices 'matches Europe'
Adoption of 3G mobile devices in the USA has caught up with western Europe, according to new figures from comScore.
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Website content should be "rich and changing"
Brand marketers should ensure that their websites are full of content which is both engaging and regularly updated, a sector commentator has asserted.
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Broadband ubiquity results in "first online video Olympics"
The widespread availability of broadband technology has made this year's Olympic Games the first "truly online" event of its kind, according to Nielsen Online.
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Social media offers marketers "more bang for their bucks"
Marketers can enjoy "more bang for their bucks" by promoting brands through social media, an expert suggests.
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Event organizers urged to use social platforms
Event organizers should use social media marketing as a promotional tool, an advertizing expert suggests.
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Facebook offers "extraordinary" online marketing
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