Category: News
A new tech startup will follow in the wake of landmark real-time data deals between Twitter, Microsoft, and Google. LeapFish will offer its own real-time social search engine as part of an extensive platform that will combine numerous search and networking functions.LeapFish says that its new platform will offer a customizable homepage in addition to [...] Read this ›
Online retailers have a new target surface for search engine optimization (SEO), thanks to Google: The search giant this week announced the launch of its newest search engine, one that crawls internet stores to index product and price information.While commerce search is a paid search technology – prices start at $50,000 per year for full [...] Read this ›
Google yesterday announced that it would make a wide variety of development tools available to website makers, which experts say could make for more efficient websites and better search engine optimization (SEO).The four main products that were released to the open-source community are Closure Compiler, Closure Inspector, Closure Library, and Closure Templates. Google says that [...] Read this ›
Successful search engine optimization (SEO) efforts begin with accurate, timely information about the demographics of a website’s users. Today’s announcement of a new browser encryption protocol could complicate the gathering of that information.Catalan researchers at Rovira i Virgili University say that they have developed a way for internet users to prevent search engines and websites [...] Read this ›
While the relationship between the newspaper industry and the search engine optimization (SEO) industry has been rocky at best, some say that SEO could prove to be an important factor in keeping local papers solvent in tough times.Chris Silver Smith, writing in a guest column at Search Engine Land, says that many newspaper websites, despite [...] Read this ›
Experts say that the most successful search engine optimization (SEO) efforts should begin before a character of code is written for a website. Every step of the way, SEO considerations must be addressed.Keyword research, strategic planning, and a careful eye kept on web development tools are all part of the game for web designers hoping [...] Read this ›
News service IDG recently spoke to Google’s vice president of search products and user experience, Melissa Meyer, about a recent statement she made to the effect that Google was aiming to develop the Read this ›
Experts say that, while the major search engines are undeniably the most important target spaces for search engine optimization (SEO), online directory services like yellowpages.com can be critical to maintaining brand identity online.Lori Weiman, writing the Brand Aid column at Search Engine Land, points out that poor coordination with affiliates and clever competition can take [...] Read this ›
Microsoft’s Bing search engine signaled an increased willingness to go head-to-head with online search giant Google by partnering with computational search engine Wolfram Alpha. Search engine optimization (SEO) professionals will watch this development closely for any effects on the two companies’ relative market share. Wolfram Alpha – which was once billed as a competitor to [...] Read this ›
Search engine optimization (SEO) professionals can get a little bit closer to effective real-time search capabilities with the advent of Google’s new, speedier search engine, currently known as "Caffeine."Social media blog Mashable asserts that Caffeine "seems more capable of producing real-time results," which would be an enormous bonus for search engine optimization (SEO) professionals, who [...] Read this ›