Google updates Analytics: More insight on traffic source value
Google has made an update to how it calculates a session in Analytics, and it hopes this will give users “a clearer understanding of website interactions.”
Google has made an update to how it calculates a session in Analytics, and it hopes this will give users “a clearer understanding of website interactions.”
Whether they’re using the devices for work or play, the majority of tablet owners agree that mobility is the greatest advantage the device offers.
Facebook recently announced that it is revamping its privacy controls, giving users more say over what appears on their pages and who can access it.
Since the launch of Apple’s iPad last year, tablet devices have quickly become a popular way for consumers to engage long-form online content, regardless of whether they’re at home or on the go.
Facebook’s membership is only expected to grow 13.4 percent this year, but the social network can still be a major part of businesses’ social marketing strategies.
Generation X, which encompasses consumers between the ages of 34 to 45, avidly uses both traditional and digital channels to research products and services, a new eMarketer report suggests.
Google sites – ranging from the company’s search engine to YouTube – accounted for the most internet traffic during July, new comScore data indicates
No matter the type of content marketers decide is best for their brands, industry conversations suggest that some form of ongoing content marketing will be necessary for businesses hoping to maintain a competitive edge in 2012.
Social media content marketing is an effective strategy to engage prospective customers, but it’s only useful if consumers can find a brand’s social profile.