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A new report from collaboration solutions provider Socialcast found more businesses are subscribing to the notion that social media is becoming an essential part of marketing and can be a cost-effective way to build brand loyalty.
In an effort to acquire more leads and build better brand recognition, many companies are increasing investments in the content marketing, a survey from Focus suggests.
Though connected mobile devices have been on the rise for a few years now, many businesses are just now realizing their potential as marketing tools.
Facebook’s ever-improving messaging system has been expanded today with the launch of video chatting through Skype, the social network announced on its blog.
Demonstrating Americans’ need for speed when it comes to online info, a new survey from Chitika reveals that consumers tend to search in less than five words.
Google began to crackdown on the practice of purchasing of links to boost search results earlier this year, with even major brand names such as JC Penney being punished as a result.
Given the amount of press and the level of enthusiasm surrounding the device, few are likely to still doubt the potential of Apple’s iPad as an internet marketing tool.
As mobile technology becomes more prevalent and its capabilities more advanced, there has never been a better time to deploy a content marketing campaign driven by mobile devices, according to a recent Memeburn.com report.
After Google pulled out of China last year due to censorship disagreements with the Chinese government, Baidu’s popularity swelled.
Google’s Realtime search service that allows users to find the latest online chatter surrounding various topics is down.