Social fans and followers increasingly loyal to brands
Social marketers rejoice: Facebook fans and Twitter followers are loyal to the brands they connect with on social channels, according to a recent study from ROI Research and Performics. As […]
Social marketers rejoice: Facebook fans and Twitter followers are loyal to the brands they connect with on social channels, according to a recent study from ROI Research and Performics. As […]
In part of its continued promotion of social search, Google is offering webmasters insight on how to add the +1 button to their sites.
ComScore’s recent State of Mobile Advertising webinar reveals that search and social mobile audiences are becoming more mainstream.
Google has launched a “Me on the Web” feature for Google Dashboard, and marketers might ask themselves if this will help push Google Profiles – and +1 – mainstream.
Pew’s study of the impact of social networking on Americans’ lives indicates that marketers will find growing audiences on social media.
At this month’s Business Marketing Association international conference, attendees discussed the future of the industry and content’s essential role in marketing.
The latest data from comScore reveals that social media sites are reaching new heights in terms of the time Americans spend on networks.
At yesterday’s Inside Search event, Google announced new mobile developments, which cater to the company’s claim that mobile search never stops.
The 2011 Social Shopping Study from PowerReviews and the e-tailing Group indicates that shoppers spend an increasing amount of time researching products on social media.