ClickCease News Archives - Page 358 of 536 - Brafton

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Social fans and followers increasingly loyal to brands

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Social marketers rejoice: Facebook fans and Twitter followers are loyal to the brands they connect with on social channels, according to a recent study from ROI Research and Performics. As […]

Google to host +1 integration webinar

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In part of its continued promotion of social search, Google is offering webmasters insight on how to add the +1 button to their sites.

ComScore: Mobile search and social audiences grow

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ComScore’s recent State of Mobile Advertising webinar reveals that search and social mobile audiences are becoming more mainstream.

Google’s ‘Me on the Web’ feature: A push for social search?

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Google has launched a “Me on the Web” feature for Google Dashboard, and marketers might ask themselves if this will help push Google Profiles – and +1 – mainstream.

Pew Study: Social network usage and influence skyrockets across demographics

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Pew’s study of the impact of social networking on Americans’ lives indicates that marketers will find growing audiences on social media.

Business Marketing Association suggests content marketing is key to engagement (and conversions)

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At this month’s Business Marketing Association international conference, attendees discussed the future of the industry and content’s essential role in marketing.

Study: Social media accounts for one in six online minutes

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The latest data from comScore reveals that social media sites are reaching new heights in terms of the time Americans spend on networks.

Search marketing alert: Google says mobile search never stops

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At yesterday’s Inside Search event, Google announced new mobile developments, which cater to the company’s claim that mobile search never stops.

Study: Social research impacts purchase decisions

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The 2011 Social Shopping Study from PowerReviews and the e-tailing Group indicates that shoppers spend an increasing amount of time researching products on social media.