Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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A growing number of websites are using tools like search engine optimization (SEO) to help increase traffic but just throwing content up on a site doesn’t work according to one expert. Writing for SearchEngineWatch, Hernandon Hasty says that websites not only need "tons" of quality content to help with their search engine optimization (SEO), but… Read more »
There has been much talk about the power of sites like Facebook and Twitter to help grow a company, but one expert says social media visitors aren’t "worth as much as a penny."
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Recent statistics show that Microsoft needs its new search engine Bing to grasp a percentage of new business as the amount of searches through Microsoft brands fell 14.6 percent in the recent Nielsen
While many companies are using search engine optimization (SEO) to help increase their online presence in the hope of boosting sales, a new report finds that HR departments need to increase their SEO if they want to find the most qualified employees. A recent white paper from SharkStrike finds that companies can help increase their… Read more »
An increasing number of people and companies are using Twitter to boost their online visibility, but one expert says these users may want to consider a search engine optimization (SEO) strategy when it comes to the micro-blogging service. In an article for Search Engine Journal, Joshua Odmark writes the future of search is in real-time… Read more »
Recent statistics show that Microsoft needs its new search engine Bing to grasp a percentage of new business as the amount of searches through Microsoft brands fell 14.6 percent in the recent Nielsen
A growing number of websites are using tools like search engine optimization (SEO) to help increase traffic but just throwing content up on a site doesn’t work according to one expert. Writing for SearchEngineWatch, Hernandon Hasty says that websites not only need "tons" of quality content to help with their search engine optimization (SEO), but… Read more »
In recent months it appears that that the world of journalism is using search engine optimization (SEO) to help draw attention to their articles and now a group of online news outlets have taken another step in increasing their online visibility. Thomson Reuters announced today that the Huffington Post, DailyMe and the UK's Mail Online… Read more »
The world of search engine optimization (SEO) may have made a drastic change today as Microsoft released Bing, its new search engine, days ahead of schedule. When the software giant made the much-hyped announcement of Bing last week, the company said it would roll out the service this Wednesday. But at some point today the… Read more »
As the economy continues to struggle a number of web-based businesses are finding it hard to stay afloat, but as the market for search engine optimization (SEO) grows, some are changing their focus. The Charlotte Observer reports that ClickCom, a North Carolina-based company that began as a web-hosting and software programming firm has now made… Read more »