Lauren Kaye

Brafton will be attending SMX West​, March 3-5 in San Jose, California​,​ to share the latest in search and content marketing strategies for success in 2015. Billed as the only conference dedicated exclusively to search marketing, SMX West provides unique opportunities for brands to connect directly with innovators and thought leaders to pick up best practices and learn cutting-edge strategy tips.

The event is being held at the San Jose McEnery Convention Center, where there will be over 60 sessions spanning search marketing, such as:

  • Search engine optimization
  • PPC campaigns
  • Mobile strategies
  • Content creation

Many notable speakers will be in attendance and participating in the sessions, including Marketing Land’s Danny Sullivan, Stone Temple Consulting’s Eric Enge, Go Fish Digital’s Bill Slawski, Search Engine Land’s Barry Schwartz, Bing’s Duane Forrester and Wordstream’s Larry Kim.

Brafton’s Marketing Director Katherine Griwert will be at the event, speaking about “3 Business goals for content marketing,” setting a content strategy according to your most important business objectives, then measuring success against specific goals. Don’t miss her session on Tuesday, March 3 from 1:00 p.m. – 1:20 p.m. in Theater B.

Also be sure to stop by booth 207 to chat with our teammates Marc Dandeneau, Courtney Sant, and Bradley Treadwell about the latest content marketing trends that drive search marketing success.

Going to #SMX West? Tweet @Brafton to let us know, and stop by booth 200 to say “hi!”

Elements_LtBlue_Arrow7Want a quick refresher? Check out some of our live coverage from last year’s SMX West events: