Tagged: Email Marketing

Email marketing may trump other channels when it comes to ROI. Read this ›

Dan Zarrella analyzed a brief period without email popups on his site and revealed that they increase subscriptions. Read this ›

Email marketing volumes are at an all-time high, and content marketers need to create campaigns to maintain competitive edge. Read this ›

Email marketing drives holiday transactions more effectively than any other channel. Read this ›

Marketers indicate they’ll increase email spending, but also struggle to manage content creation. Read this ›

Brands plan to bring email and social media marketing tactics together. Read this ›

Marketers should align their email and social outreach programs to craft consistent marketing messages. Read this ›

Online marketers must focus at least a portion of their attention on email marketing, even with new techniques thriving on the web today. While brands use social media marketing to grow their products’ web presences, content creation through email channels can achieve similar objectives, and it’s important for marketers not to overlook tactics that have [...] Read this ›

Brands that don’t want their email marketing to be perceived as spam need to carefully craft their campaigns with engaging content. Read this ›

New study shows email should remain part of any content strategy. Read this ›