Tagged: Twitter
Trust in social network contacts increased by nearly 50 percent in 18 months, with social chatter showing a gain of 47.5 percent as a reliable resource. Read this ›
Google has announced updates to Google Social Search that will bring users more relevant, recommended results – and marketers should create shareable content accordingly. Read this ›
Some discussions of the microblogging site’s worth have valued the company at up to $10 billion. Read this ›
Yesterday, internet marketers were buzzing about whether or not Twitter is testing a self-serve ad platform. Now, whether the platform is accurately described as a "self-service" is up for debate, and Twitter execs say it’s not self-serve. Read this ›
![New data from Experian Simmons DataStream indicates consumers are visiting Twitter more regularly than ever before. The data suggests that marketers hoping to reach a tweeting audience will have many opportunities to engage users of the microblogging site, but they have to provide content that is fresh. While the data reveals that users are visiting [...]](http://cdn3.brafton.com/wp-content/uploads/2011/01/twitter-visits-are-on-the-rise_3333_800366173_0_0_7025656_300-220x219.jpg)
New data from Experian Simmons DataStream indicates consumers are visiting Twitter more regularly than ever before. The data suggests that marketers hoping to reach a tweeting audience will have many opportunities to engage users of the microblogging site, but they have to provide content that is fresh. While the data reveals that users are visiting [...] Read this ›
![Brafton has reported surging Quora membership and increasing ad opportunities on Facebook, but a new eMarketer report indicates that Twitter will not be left in the dust this year. Ad revenues on the microblogging site are expected to surpass $150 million in 2011. EMarketer predicts that Twitter will see an annual revenue gain of more [...]](http://cdn3.brafton.com/wp-content/uploads/2011/01/twitter-ad-revenue-is-expected-to-hit-150-million-this-year_3333_800360130_0_0_7028832_300-220x219.jpg)
Brafton has reported surging Quora membership and increasing ad opportunities on Facebook, but a new eMarketer report indicates that Twitter will not be left in the dust this year. Ad revenues on the microblogging site are expected to surpass $150 million in 2011. EMarketer predicts that Twitter will see an annual revenue gain of more [...] Read this ›
![Brafton recently reported that Twitter users are sharing more about themselves via the microblog, including local information. While local targeting on the social site may benefit brands, one expert at Affiliate Summit West suggests an alternate method of making consumers feel that a brand is close by – "Twitter parties." Wade Sisson, director of marketing [...]](http://cdn3.brafton.com/wp-content/uploads/2011/01/twitter-users-are-increasingly-sharing-their-location-information-and-locally-conscious-tweets-may-help-brands-get-a-social-marketing-edge_3333_800324249_0_0_7066944_300-220x133.jpg)
Brafton recently reported that Twitter users are sharing more about themselves via the microblog, including local information. While local targeting on the social site may benefit brands, one expert at Affiliate Summit West suggests an alternate method of making consumers feel that a brand is close by – "Twitter parties." Wade Sisson, director of marketing [...] Read this ›
![Brafton has reported that it will be essential to seed social sites with quality content in 2011, and the buzz at Affiliate Summit West confirms that social content is key to branding. In Tuesday’s keynote speech, Brian Solis discussed the concept of the "Egosystem" developing around social media and shared stats that demonstrate the need [...]](http://cdn.brafton.com/wp-content/uploads/2011/01/to-get-consumers-to-share-tweets-marketers-must-create-compelling-social-content_3333_800336358_0_0_7050221_300-220x170.jpg)
Brafton has reported that it will be essential to seed social sites with quality content in 2011, and the buzz at Affiliate Summit West confirms that social content is key to branding. In Tuesday’s keynote speech, Brian Solis discussed the concept of the "Egosystem" developing around social media and shared stats that demonstrate the need [...] Read this ›
Brafton has reported that social content marketing is a must this year, and brands looking to build a Twitter following may want to mention their locations in their Tweets. Data from Sysmos indicates that Twitter users are getting more neighborhood-conscious.According to the company's Update on the State of the TwitterSphere blog entry, Twitter users are [...] Read this ›
![Brands that want to appeal to teens with disposable income might want to remember that life is a popularity contest among these consumers, and brands must operate by the same rules. Research relayed by eMarketer reveals that social recommendations influence purchase decisions for teens and their parents.According to a Harris study referenced by the source, 38 [...]](http://cdn.brafton.com/wp-content/uploads/2010/12/teens-and-their-parents-solicit-friends-opinions-when-making-purchases_3333_800317875_0_0_6000036_300-220x219.jpg)
Brands that want to appeal to teens with disposable income might want to remember that life is a popularity contest among these consumers, and brands must operate by the same rules. Research relayed by eMarketer reveals that social recommendations influence purchase decisions for teens and their parents.According to a Harris study referenced by the source, 38 [...] Read this ›