2013 - Page 3 of 111 - Brafton
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    Instagram shows how images boost brand awareness

    Instagram ad success points to the rise of visual content, but marketers don’t have to pay for results with strong graphics strategies.

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    12 Days of content: CTA buttons (video)

    On the ninth day of content, web marketing gave to me: Nine calls to action.

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    5 reasons self-hosting is important for video marketing success – 3rd Thursday Tip

    For this month’s Third Thursday Tip, strategist Colin Campbell talks about optimal hosting strategies for results-driven video marketing.

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    33% of marketers say lack of customer reviews sinks local SEO efforts

    Marketers may be stunting local SEO growth if they make it difficult for customers to leave reviews on their sites.

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    Confirmed: Consumers spending more online for 2013 holidays

    To capture those last-minute holiday conversions, marketers must be online with brand content at the right time on the right networks.

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    12 Days of Content: Video product demos (video)

    On the 8th day of content, web marketing gave to me: 8 video product demos.

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    The editorial legacy of Brafton’s Boston headquarters

    Long before Brafton made Winthrop Square the home of its Boston headquarters, previous tenants were setting a high standard for editorial excellence. The building originally launched as the New England… Read more »

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    Cutts says duplicate content happens… It just won’t rank

    In a surprising update, Matt Cutts reported duplicate content is not always penalized, but it’s not SEO fuel, which makes it harder to rank.

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    12 Days of content: Infographics (video)

    On the seventh day of content, web marketing gave to me: Seven infographics

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    42% of tech buyers purchase after watching video content

    B2B audiences watch brand videos and then convert, giving brands all the motivation they need to develop savvy strategies.

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