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    Branded content vs content marketing: What’s the difference?

    sep

    Content marketing should be multi-faceted. Branded content is one effective tactic to build into a strategy; just ask LEGO, Netflix, GEICO and HubSpot. Here’s a look at what branded content is and a few noteworthy examples.

    8 influencer marketing statistics that will guide your strategy in 2019 and beyond

    sep

    Influencer marketing helps you build and convert audiences. Here’s what to know as you formulate your influencer strategy.