ClickCease Dominic Tortorice, Author at Brafton

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Pepsi’s Marketing Strategy: 4 Lessons From 6 Decades of Advertising (Infographic)


Pepsi’s marketing strategy has evolved over the years, giving marketers of all disciplines plenty of inspiration.

Why Photography for Marketing Works: A Look at Use Cases, Benefits and Options


Visual content is everywhere, but finding the right ideas that suit your brand can feel overwhelming. Let’s look at why photography in marketing works and how you can get started.