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    A beginner’s guide to creating a distribution channel strategy that works


    What is a channel distribution strategy? Basically, it’s how you get your product to customers. So you better know all about direct and indirect channels before you get down to strategizing.

    4 brand tone of voice examples to use when building your own (infographic)


    Tone of voice is essential to building a brand and engaging readers. Here’s how industry leaders approach that task and how you can develop your own unique voice.