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    Eight brand success pointers from Coca-Cola: Insight from ad:tech New York


    At ad:tech New York 2011, Wendy Clark of Coca-Cola Company delivered an exceptional keynote on core principles to maximize brand value.

    Three Fundamental Design Best Practices to Maximize Content Marketing Success


    Content marketing is vital in today’s marketing toolkit. However, the content itself needs to be displayed and treated properly to successfully attract your target audience. Read on to discover best practices and learn how to make the most of your content marketing spend.