ClickCease Molly Ploe, Author at Brafton - Page 7 of 16

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Content Creation

The problem with statistics in marketing (and how to source responsibly)

sep

Statistics make for good copy, but they’re not all worthy of marketing material. Here’s advice on responsibly using secondary research in marketing.
Content Strategy

Social advocacy in marketing, explained

sep

Think people are talking behind your business’s back? You’re right. Learn how to turn traditional brand advocacy into a game-changing social venture.