Rachel Dobinski, Author at Brafton
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    From hairstyle to hot trend, learn how hashtags helped a social media strategist find and connect with the right audience online.

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    To keep social media marketing fresh and engaging, brands should consider hosting live events like Twitter chats.

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    A lesson in how NOT to engage in social media marketing

    Marketers might lust after celebs’ follower counts on Twitter, but they should avoid certain behaviors that have proven to be social fails.

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