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Leading edge: Do I really need to outsource my content marketing?

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Unsure whether ’tis better to outsource or keep your content marketing in the family? Brafton CEO Richard Pattinson soliloquies on the best

Leading edge – from print to digital: The evolution of content marketing

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Brafton CEO Richard Pattinson examines the challenges companies have faced in shifting from print-only to a digital marketing landscape.