Ben is sharing what it’s like to be a lead generation executive in Brafton's Boston office.

As a senior lead generation executive at Brafton, Ben Brink is on the path to becoming a leading player in our business development department.

When lead generation executives move onto the senior level promotion, they go through a series of trainings that shadow tenured business teammates and strengthen their overall business acumen. Part of that training included the opportunity to head to the Windy city for the IRCE Conference this past July.

“One big thing I took away from the experience at the show is how well-known Brafton is,” he said. “It seemed like everyone at the conference was excited to talk about content marketing with us. And of course, being in Chicago was awesome.  It was my first time to the city – and next time I go the Cubs better be in town!”

But whether he’s traveling or on the job in our Boston office, Ben said he’s had the opportunity to grow his skills every day, “whether it’s through our training sessions, listening to sales reps, or simply making calls. It’s hard not to get better at it.”

His advice to someone new to the position? “Just be yourself and never give up!”

Learn more about Ben in our Brafton Q&A:

Q: As a kid, what did you want to be when you grew up?

I wanted to play professional basketball.  And if the Celtics ever have an open try out, I’ll be there.   

Ben and his teammates at IRCE.

Ben and his teammates at IRCE.

Q: What do you think is the most important quality needed for success?

I side with Ralph Waldo Emerson on this one – “Nothing great has ever been achieved without enthusiasm”

Q: What do you value most in a job?

Pressure and excitement.  If I’m not on the edge of my seat I’ll fall asleep.

Q: What is your most treasured possession?

I recently bought a Bose soundlink mini-speaker.  And it’s awesome.

Q: Which day of the work week are you the most productive?

I’m in the zone every day.

Q: What’s your favorite aspect of your job?

The people.  The team here at Brafton is a lot of fun to be around and everyone is eager to lend a helping hand. It’s a good group.

Q: What do you consider your greatest achievement?

Being where I am today.

Q: Have any “hidden talents”?

Ping pong. I don’t lose.

Q: If Brafton were a TV show, which character – from any sitcom, drama or reality show (of any time period) – would represent you?

I’d like to be a mix of Bear Grylls and Anthony Bourdain.

 

Our Lead Generation team is hiring! Learn more about Brafton’s career opportunities.

Molly Buccini is Brafton's community manager. She joined the team with a background in digital journalism and social media. She's a theatre nerd, pop culture junkie and lover of summertime.