Finding Your Focus: Why Point-Of-View Matters in Content Writing
Which of these two sentences are you more excited about? Marketers can win a lifetime supply of chocolate. You can win a lifetime supply of chocolate. * Unless you’re about […]
Which of these two sentences are you more excited about? Marketers can win a lifetime supply of chocolate. You can win a lifetime supply of chocolate. * Unless you’re about […]
Social media is an ever-changing beast — from rebrands to new platforms (I’m looking at you BeReal), it can be hard to keep up. But it doesn’t always have to […]
A one-pager template is the perfect way for your sales and marketing teams to ensure consistent delivery of a branded asset for every product or service you launch. Here’s how to create a template of your own.
There’s no place for sloppy copy in your digital marketing. It wastes your reader’s time. It erodes the trustworthy, authoritative brand your team has worked so hard to establish. And […]
In internet culture, when two fictional characters are in a relationship (or everyone thinks they should be), they get a “ship name.” And if those characters happened to be finance […]
There’s one secret ingredient that makes every clickbait headline work … No, there isn’t, but you got curious, didn’t you? That’s why we’ll address one of the working mechanisms behind […]
Have you ever looked at a social media account and thought of a haunted mansion? It may sound exciting at first, but really, it’s only fun to watch from the […]
Want to fully appreciate the value of the structured snippet, a Google Ads extension that enables the search engine to give readers even more information about your business? Then you […]
“Fake it ‘til you make it.” It’s good advice for content marketers… until it isn’t. Although a touch of faux confidence might lend an authoritative tone to an email blast, […]