Life At Brafton | Brafton
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    3 Keys to Brafton’s content marketing team success in 2014

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    With coast-to-coast account management teams, synergy and communication act as a driving factor to success. For Brafton, the new year will mean a strengthened focus on key performance metrics that […]

    Ringing in the New Year at Brafton, with Auld Lang Syne’s author beside us

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    It’s hard to escape the song “Auld Lang Syne” during the holidays, whether you’re watching George Bailey discover life’s meaning in “It’s a Wonderful Life,” or celebrating the ball touching […]

    Seasonal cheer at Brafton’s annual holiday party in Boston (photos)

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    Braftonians got into the cheerful spirit of the holidays at our 2013 annual party at the Boston Marriott Copley Place Hotel. Take a look through our photo gallery for a […]

    The evolution of content marketing jobs: Insights from a Brafton strategist

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    Director of Account Management Jason Cook has watched the evolution of the content marketing industry during his tenure at Brafton, and he’s experienced at keeping his content strategy skills sharp […]

    Happy New Year! Braftonians share professional, personal resolutions for 2014

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    As we approach 2014, New Year’s Resolutions are at the forefront of most of our minds. From professional to personal assessments, Braftonians have discussed their resolutions for the new year, […]

    Creative collaboration: Welcome to content marketing in 2014

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    As the content marketing industry welcomes the beginning of 2014, the message for the approaching year seems to be simple: Content marketing is most successful when fueled by a collaborative […]

    Braftonians compete for the ugliest holiday sweater (photos)

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    While Braftonians prepare for the holidays and the end of 2013, team members from Boston and Chicago participated in friendly face-offs to see who could find the ugliest holiday sweater […]

    Q&A: Catching up with Braftonian Amanda on content marketing in Auckland

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    It was one year ago when Brafton Senior News and Content Writer Amanda Gross received an email from CEO Richard Pattinson, explaining an opportunity for an editor position at Brafton’s […]

    The editorial legacy of Brafton’s Boston headquarters

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    Long before Brafton made Winthrop Square the home of its Boston headquarters, previous tenants were setting a high standard for editorial excellence. The building originally launched as the New England […]