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White Paper vs. eBook: What’s the Difference? (Infographic)

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Ah, the great white paper vs. eBook debate. Today, we’ll introduce you to both and see which is right for your content marketing strategy needs.

Eric Bush Works to Live, Not the Other Way Around

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Life at Brafton means having the space to be obsessive regarding your job and still love your life outside of work. Learn how Eric Bush, our Manager of Paid Search, balances it all.

Pay-Per-Click Bid Management: How To Optimize Your Strategy

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The best PPC bid management strategy understands your goals and gets your ads to drive traffic to your website. Find out more.

10 Content Planning Resources You Can Use Today

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Taking a thought-out approach to content production allows you to get the results you need. These 10 resources can assist you in planning your next deliverable.

Franchise Marketing Strategies: Expand Your Brand Anywhere with These Tactics

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Mastering franchise marketing strategies has never been easier with these tips. Expand your brand everywhere.

Twitter Is Now X. What Else Has Changed for Marketers Over the Past Year?

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Explore the evolution of Twitter into X under Elon Musk, and its impact on marketers. Discover competition, legal matters, the advertiser exodus and more.

Is Threads the New Twitter (or X)? What Marketers Need To Know About the Latest Social Trend

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Threads is a shiny, new social platform that was released in July. Want to find out if all that glitters is gold? Consider this your guide to all things Threads.

5 Successful Telecom Marketing Strategies (Infographic)

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Learn how to boost your telecom marketing strategy. Enhance customer experience, deliver quality content, harness the power of video, and more!

What is B2G (Business to Government) Marketing: The Essential Guide and Best Strategies

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B2G marketing is all about providing services for government agencies. Find out how to start working with them and set yourself apart.