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    The history of email marketing (infographic)

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    We’ve come a long way since the first email was sent. Today, marketers rely heavily on email for boosting engagement and generating brand awareness.

    Why you shouldn’t budget for paid content syndication in 2019

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    Find out everything you need to know about paid content syndication – namely, why it’s not right for your business.

    The Content Marketing Weekly: No April fools here

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    Don’t worry, we won’t prank you, but we will show you some of our favorite hoaxes from this year, and more.

    7 compelling content marketing case studies from JetBlue, IBM, Adobe and more

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    In need of a little inspiration to jump start your content marketing strategy? Take a page from the big boys and learn from their past successes.

    Content marketing niches: Finding your target audience (and your voice) in boring industries

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    Boring marketing only comes from boring marketers. And you’re not boring, are you? Break out of your rut and establish deep connections with your audience through strategic messaging and distribution.

    ‘Above the Fold’ episode recap: Forget the funnel, feel the wheel

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    Rand Fishkin’s 97-slide presentation provides forward-looking validation for Fran & Jeff, reunited after a painful separation.

    Fact or fiction: Content marketing is the only marketing left

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    What are your thoughts on marketing doomsdayers? Have we reached a pinnacle or pit of marketing options?

    SEO

    A complete (and actionable) Google update history timeline

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    Google’s search algorithm is the single greatest factor in how users find content organically. We’ve collected every important update since the year 2000.

    Display vs native advertising (vs. content syndication): What’s the difference?

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    A quick primer on digital advertising and where it fits into content marketing.