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    Why Real Estate Video Marketing Is Essential in 2021

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    Video drives reliable lead generation in real estate marketing. In this guide, we’ll examine what types of video to create, and how to make and share them with your audiences.

    PPC vs CPC: Understanding the Difference & Setting Up Your First Campaign

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    Cost-per-click, or CPC, is the total amount each click on a PPC, or pay-per-click, ad will cost the marketer. We break down the key differences between them and even how to build a winning campaign for yourself here.

    What To Post On LinkedIn: 5 Types of Content for 2021 (Infographic)

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    LinkedIn makes it easy and useful to post relevant, likeable content on your personal and business profiles. Here are the best content options to share.

    Digital Marketing Predictions for the Next 5 Years

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    Marketing in the real world looks very different than the marketing we learned in college. Here’s how we think the next 5 years of marketing will actually look.

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    Your Comprehensive Technical SEO Checklist (Infographic)

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    Technical SEO is like engine maintenance for your website. You won’t get very far without it.

    The Marketing Rule Of 7: Owning Mindshare And Driving Conversions

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    The marketing rule of 7 states that a brand must have 7 interactions with a potential customer before they make a sale. Learn more about how the rule functions and how businesses can follow it.

    ‘Above the Fold’ Episode Recap: Going ‘Meetless’ in the Year 2021

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    Josh Little dreams of a world with fewer meetings and crunchier pickles. Hear his plan to minimize meetings and maximize crunch.

    SEO

    Page Experience Update: What It Is & How to Respond

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    After more than a year of anticipation, it’s finally (almost) here: Google’s page experience update. Here’s what you need to know.

    This is Your Brain on Content Marketing (Video)

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    Scary but true alert: Marketers want to control your brain. Now, it’s not quite a “Manchurian Candidate” situation, but it’s not that far off, either. Every choice made about each […]