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Content People: Research, Greek Mythology and The Power of Podcasts


Liv Albert is the creator and host of the podcast “Let’s Talk About Myths, Baby!” Listen in to discover where myths and podcasts meet.

When (And How) to Hire a Conversion Optimization Consultant


Need to optimize conversion rates? Here’s how to hire a conversion optimization consultant — and how to choose the right partner.

10 Content Marketing Problems Every Marketer Faces and How to Solve Them


Are content marketing problems getting in the way of your business? Brafton knows what it’s like to come up against some roadblocks, so we gathered some common challenges marketers face and solutions to overcome them.

The Cost of Email Marketing and How to Budget For It


How much does it cost to attract and retain customers through an email marketing strategy, and what are the best ways to do it? We have the information you’re looking for!

The Importance of Multichannel Marketing — And How To Do It Right


What’s the deal with multichannel marketing? This strategy helps tell your story across different platforms — and here’s why that’s a big deal.

How to Build the Best B2B Marketing Tech Stack (Infographic)


Here’s how you can build the ultimate B2B marketing tech stack to save time and boost performance — all while attracting and retaining new customers.

8 Genius Digital Storytelling Examples (All New for 2023) [Infographic]


Learn how digital storytelling can help your marketing team connect with an audience.

Content People: Leadership, Emotional Labor and The Truth About Quitting


Dina Denham Smith, founder and CEO of Cognitas, is more than just a coach. Chatting with host Meredith Farley, Dina discusses how to handle the ups and downs of leadership and why people are people (no matter the industry).

Master the Art of Social Media Calendar Planning


When it comes to social media calendar planning, there’s nothing better than staying up-to-date and ahead of your posting schedule. Here’s how to boss it up and create the best calendar for your team.