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Marketing Agency Roles: A Behind-the-Scenes Look (Infographic)


Explore the marketing agency roles that rule the content marketing universe, from accounts and creative to design and web development.

Content People: Relationships, Therapy and The Power of Entrepreneurship


Jessica Holton, the co-CEO and co-founder of Ours, discusses therapy, entrepreneurship, content creation and the one big secret to great relationships.

What Is an Advocate Marketing Program? (+ Examples)


A good advocate marketing program turns your best customers into brand advocates. Check out these strategies to learn how it’s done.

6 Hotel Video Marketing Strategies To Try


The hospitality industry is leveraging video marketing more than ever. Read on for more information on using video for effective hotel marketing.


Organic vs Paid Traffic: A Guide To Understanding and Capitalizing on Both (Video)


This post includes a video and in-depth guide to help you understand the difference between organic and paid traffic, as well as how to capitalize on both.

White Paper vs. eBook: What’s the Difference?


Ah, the great white paper vs. eBook debate. Today, we’ll introduce you to both and see which is right for your content marketing strategy needs.

Top Marketing Problems and Solutions: How to Strategically Combat Issues


If you’re experiencing issues, chances are you’re not the only one. Check out some common marketing problems and how to solve them.

5 of the Best Types of LinkedIn Content to Post (Infographic)


View the infographic to learn about 5 types of content that will attract high-quality leads and help you build a strong brand presence on LinkedIn.

Top Labor Day Social Media Posts to Inspire Yours


Celebrate your workers and wish your customers a happy long weekend with these Labor Day social media posts.