Facebook ad CTRs decline
Facebook ads may be driving social ad spend this year, but data indicates that Facebook ad click-throughs declined in 2010.
Facebook ads may be driving social ad spend this year, but data indicates that Facebook ad click-throughs declined in 2010.
Today, Google hosted a live event to unveil its much anticipated tablet operating system, Honeycomb, as well as a web-based Android app market.
Google has announced it is bringing its social recommendation engine to regular searches, which might help marketers generate word-of-web referrals.
Marketers may be interested in how Google Latitude check-ins can put their businesses on users’ maps.
At today’s Farsight 2011: Beyond the Search Box event, which brings together leaders from Google, Bing and Blekko, Bing’s Harry Shum spoke out against these allegations, claiming Microsoft is only guilty of "learning from customers."
A new report from User Centric indicates that organic results command searchers’ attentions.
Blekko has banned a number of spammy content providers from its search engine. Marketers should take this as a cue that its time to invest in quality web content.
The Mobile Shopping Framework report suggests that mobile shoppers are increasingly ready to take the plunge and purchase on the go, and content is king when it comes to informing mobile users’ buying decisions.
A survey from Ipsos Observer and AdAge reveals that U.S. consumers are unwilling to give up the internet.