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    Retailers expected to maintain online marketing despite recession


    The ongoing recession has many companies considering cutting back on their marketing efforts, but those who stick it out position themselves to benefit from reduced competition.

    A survey rele

    Online marketing one of few bright spots in 2008


    Although the weakening economy has hurt almost all forms of marketing, a new report finds that online marketing was one of the few bright spots last year.

    According to the report from TNS Med

    Retail sites should focus on SEO, not customization


    A new report from Gartner notes that ecommerce website may be better suited spending their budgets on items like search engine optimization rather than a custom website. According to the […]

    Twitter as a search engine threat is ‘overblown’


    When Twitter recently announced it would be making adjustments to its search function many people noted that it might mean the micro-blogging service could rival other search engines, but industry exp

    Google to unveil ‘rich snippets’


    Earlier this year Google announced changes to the snippets users see on search engine results pages (SERP), and now the search giant says it will be introducing "rich snippets" to help searc

    Will new Google features change SEO?


    In the world of search engine optimization (SEO) number one ranking is the goal of most organizations, but new features from Google may have some wondering exactly where the top […]

    Organizations going to extreme lengths for online marketing


    If there is any question about the importance of online marketing and social media today, one need only look at the dramatic lengths some organizations are going to in hopes of gaining visibility thro

    Small businesses missing an opportunity with SEO


    The internet is often thought of as the great equalizer as it can often level the playing field for some small businesses, but in order for it to work entrepreneurs need to get involved by using tools

    Will Google outage force users to other search engines?


    Google confirmed that a variety of its services experienced outages today due to an error which it says caused a "traffic jam," but could today’s outage drive some people to other search eng