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    Organizations going to extreme lengths for online marketing

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    If there is any question about the importance of online marketing and social media today, one need only look at the dramatic lengths some organizations are going to in hopes of gaining visibility thro

    Small businesses missing an opportunity with SEO

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    The internet is often thought of as the great equalizer as it can often level the playing field for some small businesses, but in order for it to work entrepreneurs need to get involved by using tools

    Will Google outage force users to other search engines?

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    Google confirmed that a variety of its services experienced outages today due to an error which it says caused a "traffic jam," but could today’s outage drive some people to other search eng

    Nonprofits see benefits from online marketing

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    When people think of online marketing they typically envision corporations and small businesses using online tools to sell products and services, but it turns out some nonprofits are using online mark

    Paid search traffic falls at the expense of SEO

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    New statistics show that the amount of people clicking on paid search listings is dropping as organic traffic is increasing which makes proper search engine optimization (SEO) more important than […]

    Drop in paid clicks may benefit SEO

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    Recent data from comScore finds that although total search queries continue to increase, paid search clicks are not keeping pace, which may make it more important for companies to consider […]

    Does social media increase SEO?

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    Many people and businesses are touting the use of social media to increase a company’s search engine optimization (SEO), but at least one expert says the organizations would be better […]

    WolframAlpha wastes no time implementing online marketing

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    Less than a week after officially launching, the much hyped WolframAlpha search engine – or "computation knowledge engine" as it’s referred to on the site – appears to already be entering th

    Haircare company sees traffic, sales increase through SEO

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    Various studies have shown that the use of search engine optimization (SEO) is increasing at a more rapid pace than paid search, and one haircare company says its use of […]