Reports of the demise of search engine optimization (SEO) have been greatly exaggerated, according to Chris Boggs, writing at Search Engine Watch. Boggs writes that, despite the rise of cookie-based […]
Rapidly changing trends in search marketing and search engine optimization (SEO) will force online marketers to embrace emerging options in their fields, according to Andrew Goodman. Goodman, writing in a […]
Search engine optimization (SEO) practitioners looking to incorporate video into their efforts have a new tool at their disposal, thanks to TwitVid: The social media video sharing service rolled out […]
Search giant Google has launched its goo.gl link-shortening service, creating a potential showdown with the rest of that industry and further expanding Google’s reach into all manner of products involved […]
Computing titan Microsoft has provided a new opportunity to increase the impact of mobile search engine optimization (SEO) with the release of a Bing app for the iPhone. Experts say […]
Cyber criminals have hijacked legitimate web pages and abused search engine optimization (SEO) techniques in order to spread a rogue anti-virus program to unsuspecting users interested in a recent "Google […]
Google announced today that it would broaden its news-related search engine optimization (SEO) impact by adding web content from 24 new publishers to its Fast Flip service, which provides full-page […]
News Corp CEO Rupert Murdoch’s efforts to change the way his content is distributed online are continuing, with a deal reportedly in the works to make News Corp content searchable […]
A proposed partial merger between Yahoo and Microsoft – which would see Microsoft’s Bing search engine power searches conducted on Yahoo’s portal – has been approved by regulatory authorities in […]
Careful analysis of data provided by both search engine optimization (SEO) and PPC campaign feedback can be beneficial to the effectiveness of both, according to the writer of Search Engine […]