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Keyword organization is important SEO step


One of the things that’s at the heart of any quality search engine optimization (SEO) campaign is keywords, but one expert says that’s not enough and more companies need to […]

Search engine optimization demand on the rise


The recession has caused many companies to cut back on traditional marketing campaigns, but if new research from the UK is any indication, the search engine optimization (SEO) market will […]

Using SEO to increase personal brand


Most companies realize the importance of enhancing their online visibility but it is becoming increasingly important for individuals to do the same and one expert says that means using search engine optimization (SEO) to help build an online brand.

Quality content is important part of SEO


Although there are a variety of new ways to potentially increase the search engine optimization (SEO) of a website – like blogging, social networking, etc. – one industry expert says […]

SEO expert says Google is not out to get you


A growing number of companies have begun using search engine optimization (SEO) to help increase their online visibility, but when it doesn’t work, some feel search engines like Google are […]

Print media continues to lose ground to SEO


Although many forms of advertising and marketing have taken a hit because of the economy, a new mid-year survey finds that companies continue to spend on online marketing efforts like […]

Using SEO for real-time search


With Twitter and Facebook taking on real-time search and rumors that Google will soon do the same, there will be an increasing need for companies to learn how to use […]

Online marketing needs ‘holistic’ approach


Many businesses feel they need to choose one specific online marketing strategy to help increase their online visibility, but at least one expert says it’s not about search engine optimization […]

Company uses SEO to improve reputation


Although most companies turn to search engine optimization (SEO) to increase their traffic because of a lack of online visibility, there are some firms that have begun using the tool […]