Brafton will be in attendance at ad:tech New York, which is currently scheduled to take place on November 7 and 8 at the Javits Center in new York

On Wednesday November 7 and Thursday November 8, Brafton, North America’s largest content marketing agency, will attend ad:tech New York, held at the Javits Center. The conference will host discussions ranging from the modern issues facing agencies, innovation in web marketing and measuring ROI.

At press time, the conference is slated to maintain its original schedule in spite of recent climate challenges posed by Hurricane Sandy.

Attendees will have opportunities to take part in ongoing industry conversations about innovative marketing campaigns. Elliot Nix, Google’s head of media solutions in the technology vertical, will be among the premier speakers at the event. Other keynote presentations come from cosmetics company L’Oreal and MasterCard. Breakout sessions take place throughout the event on social media marketing, audience targeting and user experience optimization.

Brafton will be available at booth 1730 to discuss content marketing and developing a stronger branded web presence.

Joe Meloni is Brafton's former Executive News and Content Writer. He studied journalism at the University of Massachusetts, Amherst, and has written for a number of print and web-based publications.