Facebook’s ever-improving messaging system has been expanded today with the launch of video chatting through Skype, the social network announced on its blog.
Millions of Facebook users around the world will now be able to chat with each other through real-time videos. Facebook video chat is rolling out over the next few weeks, but it’s also available for immediate download.
The new Skype-powered chat system will be available in more than 70 different languages, ensuring consumers can utilize the service no matter where they live.
Moreover, this latest development further strengthens the bond between Facebook and Skype’s new parent company, Microsoft. As Brafton reported last year, the two organizations worked together to bring Facebook’s “Like” data to Microsoft’s Bing search engine, providing users with social search experience based on their friends’ interests.
Facebook also announced yesterday that it had reached the 750 million user mark, illustrating the importance of leveraging social media as a part of online marketing initiatives. According to a recent report from Webs, more than 89 percent of small business owners utilize Facebook to reach its wide audience of prospective consumers.