News Archives - Page 355 of 536 - Brafton
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    Google launches new search results page, emphasizing quality content

    Many businesses create and share content, whether it’s through writing a company blog or tweets and status updates on Twitter and Facebook, respectively.

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    Social media offers SMBs affordable marketing strategy

    Not privy to the wealth of resources of their larger counterparts, many small- and medium-sized businesses must look for more affordable options to promote their company.

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    Expert: Mobile key to social marketing and local SEO

    In a recent interview with Social Media Examiner, blogger Jason Falls of Social Media Explorer asserted that businesses can’t ignore social marketing or local marketing opportunities.

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    Consideration key to mobile marketing

    Even as companies increasingly incorporate mobile devices into their marketing strategies, one expert recently asserted there are number of considerations they must make to avoid alienating customers.

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    Study: Social marketing reaches parents

    Parents are becoming much more active on social networks, and marketers might find social advocacy goes a long way in impacting purchases for moms and dads.

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    Nearly half of businesses turn to social media to generate customers

    Social sites, such as Facebook and Twitter, are growing increasingly integral to the customer acquisition process.

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    Google+ brings social marketing opportunities to SEO

    Google has unveiled its Google+ project – a new service that could integrate Google search with a social experience. SEO and social marketers might see this as a chance to… Read more »

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    Four main types of mobile websites, report says

    The Mobile Marketing Association recently published a whitepaper designed to help businesses launch their mobile marketing strategies.

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    Email marketing: A top tactic for 2011

    Thirty-nine percent of marketers say email marketing has had the strongest performance in the past 12 months, compared to 29 percent who saw ROI from social media.

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    As mobile internet usage rises, new marketing opportunities open

    New collaborative research from the Mobile Marketing Association and Google revealed that smartphones are changing the way consumers interact with media and the internet.

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