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    How to create an email newsletter that converts

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    A step-by-step guide on how to engineer newsletter ROI from scratch.

    How to turn emotion into revenue with nostalgia marketing (+ 7 real-life examples)

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    How brands like BuzzFeed, Disney and Spotify monetize your memory.

    How content personalization is driving conversions and revenue in 2019

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    Forty percent of consumers spend more when you personalize the customer experience.

    23 tested methods for crafting the perfect headline [webinar]

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    Your headline is 80 percent of your work. It’s make or break.

    Email Fonts: The Good, The Bad, The Ugly

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    6 tell-tale signs of a great marketing writer

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    7 steps to better blog title ideas

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    Your step-by-step guide to writing an email newsletter

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    Our master list of infographic best practices

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