It’s one thing to create content, and it’s a completely separate challenge to produce content that will propel business goals forward and resonate with readers. Marketers are investing more in SEO and content creation to keep up with Google’s evolving algorithms and users’ heightened expectations, but they need to move ahead strategically.
Our strategists, editors, designers, writers and video producers offer tips and observations that will help you understand where the market stands and where you should dedicate your resources this year.
In Brafton’s “Challenge Your Content Marketing” eBook, we’ve compiled 78 quotes that will steer you toward smarter content marketing strategies, including:
- How SEO has evolved and what matters now
- Where to add visual content for maximum impact
- Why you need to produce diverse content to fill your sales funnel
There’s always time to revise and revamp your strategy to make your content even stronger. Downloading Brafton’s resource will help you keep an ear to the ground and find ways to innovate and prepare for the future of content marketing.