ClickCease Blog Archives - Page 4 of 4 - Brafton

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Businesses need to simplify social media marketing


A report from the Altimeter Group found that businesses are struggling to streamline and formalize their use of social media marketing.

Blogs critical element of B2C content marketing


Chris Baggott, a content marketing expert, pointed to updated blogs as an easy method of keeping web content fresh.

Tablets Aplenty: The Challenge of Adapting Content for Multiple Screens


If you work in news or another content-centric pursuit, you’ve probably come across the common dilemma of our internet-engulfed times: making content accessible and beautiful for multiple devices (and multiple […]

Leverage the latest search trends: Insight on SEO best practices for four rising search behaviors


When we were starting 2010, eMarketer quoted an Ad-ology survey that found 46 percent of U.S. businesses didn’t even have a website. With the onset of 2011, we’re in a […]

How the uproar over Google News’ crash can inform your content marketing strategy


Earlier this week, Google News had some hiccups, and the site went down on Monday afternoon. The subsequent wrath of Twitter users may seem like bad press for Google, but […]