• X

    Sign up for our newsletter to get weekly content marketing insights delivered directly to your inbox

    Thanks for subscribing! Keep an eye out for a Welcome email from us shortly. If you don't see it come through, check your spam folder and mark the email as "not spam."

    Guess Who: How to create winning B2B buyer personas


    Remember that game Guess Who? You had to narrow down a field of people to find the one your opponent had chosen. Is this person wearing glasses? Do they have […]

    How to select social networks for your content promotion goals [infographic]


    Overwhelmed by your social media marketing options? Always opt for the one that delivers the most ROI.

    Turn social posts into leads


    Is your social media marketing strategy generating leads? It should be.

    Beware neglecting your visitor persona


    Does your buyer persona match your website visitors?

    Create B2B content that is as different as your buyer personas


    No two B2B buyer personas are alike – here are some tips for writing content that appeals to each different personality.