• Beware neglecting your visitor persona

    Does your buyer persona match your website visitors?

    Continue reading

    Burn it to the ground – an SEO story

    No niche is too small to optimize for search. See how we helped one very niche client improve their SEO with keyword analysis, technical maintenance and content creation.

    Continue reading

    The many hats of Brafton Strategist Matt Kaplan

    Matt Kaplan has seen it all in his content marketing career, including leaving Brafton (spoiler alert: he came back).

    Continue reading

    Leading edge – from print to digital: The evolution of content marketing

    Brafton CEO Richard Pattinson examines the challenges companies have faced in shifting from print-only to a digital marketing landscape.

    Continue reading

    Why you need to start using Search Console

    Think using Google Analytics is enough? Think again.

    Continue reading

    Create B2B content that is as different as your buyer personas

    No two B2B buyer personas are alike – here are some tips for writing content that appeals to each different personality.

    Continue reading

    5 Tom Brady quotes to add to your content marketing playbook

    Check out these quotes from the NFL GOAT that can easily apply to your content marketing strategies.

    Continue reading

    Leading edge: The changing landscape of business marketing

    Brafton CEO Richard Pattinson dissects the transformation of digital marketing and its role now and moving forward.

    Continue reading

    Stock images are dying (and we killed them)

    A closer look at how custom graphics saved a Brafton client’s blog from suffering the same unfortunate fate as stock images.

    Continue reading

    How to build an arsenal of impactful content topics

    Find out how to maximize the value and relevance of content topics for your audience.

    Continue reading

    Have any marketing questions?

    Ask a Marketer