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Sixty percent of businesses named their websites the most critical tool in their web marketing campaigns.
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The Content Marketing Institute and Marketing Profs recently collaborated on a survey that named producing content likely to convert prospects as marketers’ top content marketing challenge.
Content marketing is key to SEO success. Check out our infographic and learn why.
Here’s some insight on social marketing’s reach and how Brafton’s B2B clients who may have once been social skeptics are seeing valuable traffic from this space.
Content marketing is vital in today’s marketing toolkit. However, the content itself needs to be displayed and treated properly to successfully attract your target audience. Read on to discover best practices and learn how to make the most of your content marketing spend.
Chris Baggott, a content marketing expert, pointed to updated blogs as an easy method of keeping web content fresh.
At this week’s SES San Francisco conference, search experts have offered some great insight on how you can drive links to your site.
Charles Black, president and chief strategy officer of Technorati Media, shared some data with SES San Francisco attendees about the power of content marketing in driving sales.
Shauna Mei, founder of AHALife, says her business has grown 600 percent in the past year in large part because she focused on using content marketing to convey her company’s story.
Google+ is quickly proving its worth as a social traffic driver, and a look at our data suggests the network is especially worth marketers’ time because of the quality of the traffic it delivers.