Thanks for your message! We'll be in touch shortly.
It can be difficult to track in-store purchases inspired by online content against web marketing efforts. Here’s what Google’s doing to improve clarity.
Read more
Sign up for our newsletter to get weekly content marketing insights delivered directly to your inbox
Thanks for subscribing! Keep an eye out for a Welcome email from us shortly. If you don't see it come through, check your spam folder and mark the email as "not spam."
Brands should publish user-generated content, but different types of UGC help to meet various kinds of business goals, depending on where customers are in the sales funnel.
Here are 10 content marketing resolutions that can help you become more successful and stand out from the competition in 2015.
Do you have trouble sticking to New Years resolutions? Here are four non-content goals you can apply to your 2015 web marketing.
Google starts showing song lyrics directly in search results, and the Knowledge Graph could continue to show content in results pages.
A Brafton client diversified its content strategy and saw 20 percent more readers on its website.
When it comes to local search, something as small as mismatched citation information can have a big impact on SEO visibility.
Studies show that brands are increasingly concerned with boosting email click-through rates – but how can they encourage greater engagement with their marketing materials?
Mobile search is becoming a top priority for marketers. Here are some strategies that can optimize web content for mobile viewers.
Continuing a trend that began earlier this year, Instagram blows its competition out of the water with the amount of engagement between users and brands.