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    10 tips for creating a compelling infographic [infographic]

    Unsure how to make an infographic that will wow your audience? Check out our infographic of 10 secrets to success.

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    How to craft case studies that convert

    Harness the power of case study marketing by structuring them in a way that tells a story and encourages prospects to convert.

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    The ABCs of ABM: What to Know About Account-Based Marketing

    Content Marketing Strategist Matt Kaplan walks you through the basics of account-based marketing to appeal to your audience in a much more targeted way.

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    Boost your conversions with these 6 landing page best practices

    These landing page best practices will help bring in more visitors to your site and effectively convert them to leads.

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    Avoid a website traffic jam with these lead generation techniques

    Follow these lead generation techniques to ensure your site traffic moves smoothly along the sales funnel highway

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    Top 4 eBooks of 2016

    These four eBooks represent the best of the best in 2016. Want to know why?

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    How to select the right CTA for different content types

    Determining the type of CTA that is most appropriate for your content is crucial to marketing success.

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    12 marketing conferences to mark on your 2017 calendar

    What marketing expos and trade shows should you attend in 2017? Our list of the 12 best events across the U.S. will help you plan your event calendar.

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    How to segment your marketing automation lists with content data

    Marketing automation results improve when your message is better targeted. Here’s how to use your content to segment and score your contacts.

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    The definitive guide to driving nurture emails with content

    Email marketing drives leads to convert, and the right content is what will fuel that effort.

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