ClickCease Lead Gen & Sales Archives - Page 18 of 20 - Brafton

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Content: Now key for generating qualified leads

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​A new survey shows that marketers are increasingly using online content for lead generation purposes.

Brafton to answer lead gen questions at LeadsCon East – Booth 906

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​Brafton’s Business Development Executives will be at LeadsCon East to talk content marketing best practices in today’s digital age.

Repurposed content: Nurture leads and net profits

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Marketers are savvier with their content marketing strategies and new technology makes it possible to target prospects more effectively.

Retailers driving cross-channel traffic with internet marketing

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Retail brands are successfully driving unique visitors to their sites by engaging in diverse search and social media marketing strategies.

Accommodate multiple screen sizes for higher subscription rates

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If marketers want more website visitors to subscribe to their branded content, they should make sure it accommodates the devices they use.

Email marketing maximizes ROI for real estate agents

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​A survey of real estate agents shows that email marketing is the most important practice for professionals in that industry.

Does social compel you to buy?

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Brands have begun to realize that social media can actually drive qualified leads and convert prospects to loyal customers.

Facebook is king for social conversions

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Marketers are generating impressive ROI from their social media marketing, and Facebook’s in the lead for conversions.

Consumers performing local search queries likely to convert [study]

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It pays for brands to create web content with local SEO value because the majority of consumers convert after finding nearby businesses.