ClickCease Lead Gen & Sales Archives - Page 4 of 20 - Brafton

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The truth about social media marketing for lead generation

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Social media ranked the lowest on a list of 15 different lead generation tactics. Here’s how B2Bs can get more leads from social media.

3 things online shoppers expect from your brand

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A joint study between UPS and ComScore shows 3 main areas where consumers are narrowing their retail preferences (plus 4 suggestions for boosting your ecommerce game).

How do I get people to spend more money on my website? Content marketing

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Content marketing makes it easier for companies to convert website visitors – find out how Brafton created strategies that helped two brands increase sales.

What kinds of content bring in qualified leads? [study]

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White papers and video marketing were said to be the most successful content formats when it comes to capturing qualified leads.

48% of marketers say email is most successful lead gen tactic [data]

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Email marketing is one of the most effective lead generation tactics, but sending too often or too little can annoy readers.

Form fills that get the most online conversions (3 Marketing Tips)

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3 marketing takeaways for better form fills from Formstack’s Annual Form Conversion report

3 signs your content marketing strategy is a success

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An IT solutions company recognized the SEO potential in content marketing and partnered with Brafton. Here were 3 signs the strategy was paying off.

How to lower ecommerce abandonment rates with content

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Brafton’s content strategy focused on SEO & engagement, but it helped our ecommerce company generate more conversions.

Content increases IT training web sales 91% & overtakes competitor

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Brafton’s client that offers IT training to professionals built a content strategy that increased its search presence and generated more sales.