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A hitchhiker’s guide to SEO: 10 SEO tips from SMX West


At day one of SMX, panelists in the “Hitchhiker’s Guide to SEO” session weighed in on strategies marketers can use to keep up with the ever-expanding search galaxy.

How to create content + sharing for viral marketing


The formula for getting marketing campaigns to go viral is good content + solicited social sharing, say SMX experts – and earned media tops advertising, they say.

Boosting Business with Twitter Marketing: 10 tips from SMX


At SMX Social Media Marketing, experts shared insights on high-performing Twitter marketing strategies. Here’s Brafton’s top 10 Twitter marketing takeaways.

Seven tips for better social marketing engagement: SMX insight


At SMX Social Media Marketing, Red Roof Inn shared its tips for Facebook marketing success.

The four Cs of SEO from SMX East


Code, content, connections and conversations are the four critical components of SEO, according to one SMX East speaker.

Google insiders on Google+ for businesses at SMX East


At this week’s SMX East conference, Google product manager Christian Oestlien and Google software engineer Tiffany Oberoi gave attendees a closer look at Google+.

SMX East experts on Panda-proofing content marketing


The experts at SMX East shared insight on how to make SEO content marketing Panda-friendly to boost search rankings and prospect engagement.

SMX East keynote: Google, the personalization bubble and relevant content


Google’s personalized results can provide users targeted content (and perhaps give marketers chances to engage tailored audiences), but Eli Pariser points to some shortcomings of this evolving search system at SMX East 2011.

SMX insight: Determining SEO correlation versus causation factors


At the SMX East 2011 “The Great Correlation vs Causation” panel, industry experts speak about ways marketers can measure the SEO impact of various factors and why creating a human-friendly site experience counts.