Social Media Marketing News Archives

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Esurance gives a master class in expanding your audience

If you want some content marketing inspiration, look no further than one of the most successful ads from Super Bowl XLVIII.

LinkedIn brings in most new businesses for social marketing campaigns

LinkedIn is pulling ahead as a leading social media marketing channel for bringing in new business prospects.

Do hashtags actually limit engagement & reach?

A new study shows social media content does not always reach more people when hashtags are included.

New LinkedIn features connect brands with key influencers

LinkedIn introduced a new feature that can help marketers get their messages in front of the right industry influencers.

Attention brands: Back-to-school social marketing starts now

Twitter data shows that back-to-school shopping actually starts in July, and brands can’t afford to put off strategies to the last minute if they want to increase conversions.

Esurance gives a master class in expanding your audience

LinkedIn brings in most new businesses for social marketing campaigns

Do hashtags actually limit engagement & reach?

New LinkedIn features connect brands with key influencers

Attention brands: Back-to-school social marketing starts now

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